Petaling Jaya, Malaysia
You will be equipped with the knowledge and skills necessary to navigate the ever-evolving world of online marketing, including social media marketing, search engine optimization, data analytics, and e-commerce. Upon completion off this programme, you will be well-prepared to lead and innovate in the rapidly growing field of digital advertising and effectively reach target audiences through various online channels.
Cover the most important tenets of business leadership – Strategic Management, Managerial Finance, Marketing Management, Managerial Economics, and Business Research Methods, among others.
Explore and build your understanding of different areas and types of marketing, and learn how to use them effectively to boost growth
Be equipped with the relevant skills and knowledge to navigate your career in the increasingly competitive realms of business, entrepreneurship, and marketing