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A journey of determination and ambition

Among the Modul University Vienna distinguished graduates, Luca Danova, the Salutatorian of the MBA Class of 2023, shines particularly brightly. Luca’s journey through the MBA programme at Modul University Vienna is a testament to his dedication, hard work, and the transformative power of education. With more than nine years of international experience in multinational corporations across Italy, Ireland, Slovakia, and Austria, Luca recognised the need for advanced education to further his career.

When and how did you decide to pursue an MBA degree programme?

My decision to pursue an MBA came after years of international experience. Having worked in various corporate contexts, I felt the need to further refine my managerial and strategic skills. I realised that an MBA would enhance my ability to take on leadership roles and effectively manage global challenges.

What were the most important aspects you considered when choosing the programme and the business school/university? And did you also tap into a network of alumni in the fields of European Policy, Sustainable Business Development, Digital Marketing, Hotel & Real Estate Management, Consulting, and Entrepreneurship?

When I chose the MBA programme at Modul University Vienna, the most important aspects I considered were the university’s academic reputation and its international accreditation. The strategic location in Vienna attracted me because of the networking and career opportunities it could offer. During my time at Modul, there were numerous networking opportunities available through events, seminars, and group projects.

These moments allowed me to meet professionals from various fields, create meaningful relationships, and build a diverse network of contacts, which has proven invaluable in my current job. This network provided me with access to expert advice, guest lecture collaborations, and public speaking opportunities. For instance, throughout my studies and even after my graduation, I have been invited several times as a guest speaker to join different lectures and other significant events. This has been an enriching experience, allowing me to help other students and professionals benefit from my personal experiences.

Furthermore, the flexible and practice-oriented curriculum played a crucial role in my decision, as I pursued the MBA alongside a full-time job. Finally, the cultural diversity of the student body and the university’s international approach also strengthened my decision, providing me with a global perspective that was crucial for my professional development.

Has the MBA degree helped you achieve better results career-wise, and how?

I can proudly say that the MBA programme at Modul University Vienna had a significant impact on my career. It expanded my managerial and strategic skills and improved my leadership abilities. Thanks to the practice-oriented curriculum and international environment, I gained valuable networking opportunities and access to positions of greater responsibility. The transition to my current position, which also involved returning to my native Italy, has meant a significant expansion of my role and responsibilities. Managing operations in many countries requires an in-depth understanding of local dynamics and cultural differences. Specifically, I took on a more strategic role, focusing on long-term vision and critical decisions. While the pressure increased, requiring quick problem-solving and time management skills, this transition helped me develop my leadership and adaptability skills, enabling me to deal with complex challenges more effectively.

My career has taken me to live and work for different multinational corporations in Ireland, Slovakia, and Austria. These experiences have deeply enriched my professional and personal skills, as each of these countries offered me a unique perspective. Today, while being back in Italy, my job as International Area Manager requires me to make regular international travels to more than 25 countries inside and outside of Europe to manage relationships with customers and partners, identify new business opportunities, and ensure the development of our business unit. These trips not only broaden my professional network but also allow me to adapt business strategies to the specifics of different markets, thus ensuring the success of international operations.

This experience has also sharpened my global vision, facilitating my transition to a senior role and enriching my professional profile. In summary, the MBA has significantly enhanced my professional development and broadened my career prospects.

How does the programme reflect the latest trends and challenges in business and society?

The MBA programme at Modul University Vienna addresses the most current management challenges by integrating studies on innovation, digitisation, and sustainability alongside traditional business courses. The curriculum, which can be tailored to individual needs, includes case studies and practical projects on topics such as change management and leadership in global contexts. Additionally, the strong focus on data analysis and strategy has prepared me to navigate the complexities of modern business and international dynamics.

What teaching methods were the most appealing and worthwhile for you?

The practical approach of the MBA programme, with its numerous projects and case studies, was essential during my studies. These elements allowed me to apply classroom theories to real-life situations, refining my problem-solving and decision-making skills. This hands-on experience enhanced my understanding of concepts and better prepared me for the complexities of the business world.

How is the school addressing topics like sustainability, technology, and AI, and how are they related to your career?

From my first class at Modul University, I noticed its strong emphasis on sustainability, technology, and digitisation, integrated into all courses through an innovative curriculum. Sustainability is embedded in every lecture, from strategy to operations management, while technology and digitisation are central, with dedicated courses on data analysis and digital transformation. This approach has equipped me with the skills to manage complex projects and leverage digital tools in my current role. Additionally, I have learned to implement sustainable strategies and drive innovation, enabling me to respond to modern challenges and contribute to more informed and responsible leadership.

What made you feel at home at the university?

During my studies, I always felt at home, primarily due to the strong cohesion among colleagues. The collaborative environment and mutual support created a network that made my academic experience at Modul University more welcoming and stimulating.

How would you describe the organisational culture in your MBA programme? Was it a good fit or a challenge for you? How did it influence your overall experience?

The organisational culture was consistently collaborative and innovation-oriented, with a strong emphasis on practical application and critical thinking. This stimulating environment was a perfect fit for me, fostering active learning and networking. Collaborating with colleagues from diverse backgrounds enriched my experience, making it more dynamic and engaging overall.

What is the value of international education?

From my perspective, international education is invaluable as it broadens cultural and global perspectives, enhancing intercultural understanding and the ability to adapt to global business contexts. Moreover, pursuing an academic programme abroad fosters international networking, creating professional opportunities in various markets. Having spent most of my career abroad, I am convinced that an international background enriches skills and better prepares individuals to face complex challenges, making graduates more competitive and versatile in the global labour market.

Do you feel satisfied with your investment of EUR 30,420 for your studies? What has the MBA programme given you?

Yes, I am satisfied with my investment. The MBA has enriched my managerial and strategic skills, broadened my professional network, and opened new career opportunities. The most important takeaway is that this has enhanced my preparation for leadership roles and provided me with practical tools to tackle global challenges more effectively.

Choosing Modul University Vienna

Luca Danova’s journey through the 3 semesters of the MBA programme at Modul University Vienna is a shining example of how dedication, ambition, and the right educational environment can transform a career. Studying part-time, with courses scheduled once or twice a month, typically spanning 2-5 days (Wednesday to Sunday), and customised to fit Luca’s personal schedule allowed him to balance his studies with his existing job.  As the Salutatorian of the MBA Class of 2023, Luca’s achievements reflect not only his hard work but also the excellence of Modul University’s MBA programme. His story is an inspiration to current and future students, demonstrating the profound impact of a well-rounded, international education focused on career development and new opportunities.